Based in Senegal for thirteen years, Fabrice Marrel, Associate Director at Africaine de Conseils et de Communication (ACC), has worked with numerous journalists across around thirty African countries. Drawing on his field experience, he shares...

While communications professionals sometimes feel undervalued within companies, does this perception also extend to press relations? Do PR activities occupy a specific position in communications departments? Media relations managers share their insights.

In a new interview for Les Clés des RP, MediaConnect met with Étienne Dujardin, desk journalist in the continuous news service at La Voix du Nord. He explains his daily work and his relationships with...

Data collection, processing, visualization... Data journalism has made its mark in newsrooms with an increasing number of interactive formats. MediaConnect spoke with three data journalists to understand their daily work, their methods, and their expectations...

When supporting a fundraising round, communication plays a crucial role. PR teams must turn a financial transaction into information that is useful for journalists. What are the best practices? Estelle Monraisse, senior partner at Mascaret...

Leverage Buy-out (LBO), or leveraged buyout, is a method commonly used by companies to accelerate their growth. During such operations, press officers communicate with the media to generate coverage of the news. Bérengère Beaujean, Communications...

In this new episode of “The Keys to PR”, MediaConnect interviews Fabrice Cousté, freelance journalist and host of SMART IMMO (B SMART). He shares his experience with public relations and his expectations regarding communication professionals.

What are the differences between public and private communication? Pascale Barillot has experienced both over the course of her career. EDF, Veolia, France Travail, and the SNCF Group—she has worked across numerous communication and press...