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"I've often been told: tell me a story, but no one ever told me how to tell a story. Narrative is something you learn."
After 20 years of experience in radio, Jules Lavie, now editor-in-chief at Le Parisien and host of the popular podcast "Code Source," has certainly caught up.
This week, things are moving in the media with the voice of the successful podcast. Born in May 2019, this daily format now totals 700,000 to 800,000 downloads per month in France alone. It has even entered the exclusive club of the 3 most followed news podcasts in the country.
In four years, the program's creed has not changed: stories that make the news, told by its witnesses and journalists from Le Parisien's editorial team.
According to Jules Lavie, the newspaper, "popular and of quality," remains the starting point for each episode of "Code Source." Behind the scenes, there is a real synergy between the editorial team and the podcast team, serving the brand.
In this episode, Jules Lavie opens up about his journalistic inspiration. He also explains the importance of storytelling in conveying information, reveals the behind-the-scenes of an episode of "Code Source," and shares his strategy for remaining attractive despite the hyper-competition of news podcasts in France.
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