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In the headlines

Journalist

Social Networks Media

Randa El Fekih

Interview

Hugo Travers: "Only media that succeed in their online transition will survive"

Hugo Travers, founder of the media outlet "Hugo Décrypte," seems to have captured the attention of a young audience on social media, while many media outlets wonder how they could capture this reputedly fickle audience....

05 January 2024

1 min

Communicator

Matthieu Maurer (Contributeur)

Article

A press release, what's the point?

They flood the inboxes of journalists who, by definition, don't have time to read them. Yet, they are often essential. In this digital age of social media, what purpose do press releases serve?

05 January 2024

1 min

From short to long format: media in the face of the battle for attention

Journalist

Social Networks Media

Randa El Fekih

Article

From short to long format: media in the face of the battle for attention

Sought after by the media, it's a precious yet limited resource. In the era of information digitization, audience attention lies at the core of media content strategies. To capture it, media outlets attempt to adapt...

05 January 2024

1 min

From journalist to communicator and from communicator to journalist: those who changed paths

Journalist & Communicator

PR Media

Matthieu Maurer (Contributeur)

Article

From journalist to communicator and from communicator to journalist: those who changed paths

These are two universes that coexist but don’t often merge. Yet, some have made the decision to switch sides. They discuss this transition with MediaConnect.

04 January 2024

1 min

Latest press releases

25.04.24

AFP 2023 Results: Financial Recovery Continues

Media

25.04.24

Framatome breaks ground on $50 million expansion in Lynchburg, Va.

Economy

22.04.24

Super-Novae Organization and Solidarités-Yemen Join Forces to Empower the Youth of Yemen

Diplomacy / International

19.04.24

Framatome to start industrialization of Europe’s first high-density monolithic nuclear fuel for research reactors

Planet

17.04.24

Framatome and KHNP to assess feasibility of medical isotope production at South Korean nuclear power plant

Economy

17.04.24

AFP appoints chief editor Sophie Huet to new AI role

Media

16.04.24

SPIRIT OF BIG BANG SANG BLEU A HIGH-TECH CREATION INCISED INTO THE TRANSPARENCY OF SAPPHIRE

BIG BANG MP-11 14-DAY POWER RESERVE WATER BLUE SAPPHIRE

It Moves - the Podcast

3 QUESTIONS TO – Episode #12 - Jean Moreau - Phénix - The battle against food waste

Media

Hugues Dago

Podcast

3 QUESTIONS TO – Episode #12 - Jean Moreau - Phénix - The battle against food waste

04 March 2024

1 min

3 QUESTIONS TO - Episode #8 - Alain Staron - Artifeel - AI to the rescue of security alarms

Media

Hugues Dago

Podcast

3 QUESTIONS TO - Episode #8 - Alain Staron - Artifeel - AI to the rescue of security alarms

02 February 2024

1 min

3 QUESTIONS TO - Episode #7 - Coralie Dussart - Spaag - Behind the mystery of

Media

Hugues Dago

Podcast

3 QUESTIONS TO - Episode #7 - Coralie Dussart - Spaag - Behind the mystery of "growth hacking"

02 February 2024

1 min

3 QUESTIONS TO - Episode #6 Nathaniel Bern – Medadom - Connected telemedicine

Media

Hugues Dago

Podcast

3 QUESTIONS TO - Episode #6 Nathaniel Bern – Medadom - Connected telemedicine

02 February 2024

1 min

3 QUESTIONS TO - Episode #4 - Julia Ménayas, Co-founder of Helios – “Cleansing” Your Savings

Media

Hugues Dago

Podcast

3 QUESTIONS TO - Episode #4 - Julia Ménayas, Co-founder of Helios – “Cleansing” Your Savings

07 January 2024

1 min

3 QUESTIONS TO - Episode #3 - Sarah Pouchet, Co-founder of Unbottled - Plastic-Free Bathrooms

Media

Hugues Dago

Podcast

3 QUESTIONS TO - Episode #3 - Sarah Pouchet, Co-founder of Unbottled - Plastic-Free Bathrooms

06 January 2024

1 min

See all podcasts

Most recent articles

RP

Communicator

Good Practice PR

Carla Peyrat

Article

Opinion Piece – Our PR highlight of the month: STAEDTLER, the first stationery brand to upcycle its iconic pencils

Our journalist Carla, who receives an average of 180 press releases per month (yes, she counted), offers you a gem each month to showcase best practices.

21 March 2024

1 min

Communicator

Good Practice PR Media

Randa El Fekih

Article

Integrating storytelling into PR

Storytelling is a proven lever in PR strategies. It's a tool capable of capturing journalists' attention and garnering audience engagement. MediaConnect offers to review, with examples, some of its characteristics.

20 March 2024

1 min

Opinion Piece - Our press release of the month: Paris Book Festival

Communicator

Good Practice PR

Carla Peyrat

Article

Opinion Piece - Our press release of the month: Paris Book Festival

Our journalist Carla, who receives an average of 180 press releases per month (yes, she counted), offers you a gem each month to highlight best practices.

20 March 2024

1 min

Corporate journalist: a communicating journalist?

Journalist & Communicator

PR Media

Matthieu Maurer (Contributeur)

Article

Corporate journalist: a communicating journalist?

Within the communication department, whether in an agency, as a freelancer, or in-house, the corporate journalist's mission is to highlight the discourse of the company for which they work a role often overlooked.

31 January 2024

1 min

Communicator

Good Practice PR Media

Randa El Fekih

Article

Mathieu Jahnich: "Responsible communication should not be perceived as a loss of efficiency."

Due to environmental and social challenges, communication plays a crucial role for companies aiming to adopt more sustainable models. From measuring environmental impact to evaluating the relevance of disseminated information, and embracing the necessary humility...

31 January 2024

1 min

The Press Release of the month - The Anonymous Project

Communicator

Good Practice PR

Matthieu Maurer (Contributeur)

Article

The Press Release of the month - The Anonymous Project

Writing and sending a press release (PR) is not an easy task. You need to send a common document promoting your client without looking like you're doing so to a list of strangers already buried...

30 January 2024

1 min

5 essential tools for information monitoring

Good Practice PR Media

Randa El Fekih

Article

5 essential tools for information monitoring

A critical element in a company's strategy, information monitoring demands a lot of time. Fortunately, several effective monitoring tools exist to keep you informed about the news in your industry and from your competitors. MediaConnect...

30 January 2024

1 min

Is sending press releases a threat to the planet?

Communicator

Good Practice PR Media

Benjamin Bruel

Article

Is sending press releases a threat to the planet?

The debate rages on between computer engineers and advocates for digital sobriety: what is the impact of a PR campaign and our digital usage on climate change? Here are some insights.

30 January 2024

1 min

Social Media

Journalist

Social Networks Media

Randa El Fekih

Interview

Hugo Travers: "Only media that succeed in their online transition will survive"

05 January 2024

1 min

Journalist

Social Networks Media

Randa El Fekih

Article

From short to long format: media in the face of the battle for attention

05 January 2024

1 min

How did Twitch become the new playground for media?

Social Networks Media

Emma Alcaraz

Article

How did Twitch become the new playground for media?

Kingdom of gamers and e-sports enthusiasts, Twitch continues to gain popularity. Created in 2011 and revealed during lockdowns, the live streaming platform has become a true social media platform, transcending the realm of video games....

27 December 2023

1 min

X, Facebook, Instagram... Challenges and Opportunities of Journalism in the Social Media Age

Journalist

Good Practice Social Networks

Ingrid de Chevigny

Article

X, Facebook, Instagram... Challenges and Opportunities of Journalism in the Social Media Age

Social media has redefined how we access information, and journalists themselves are increasingly incorporating X (formerly Twitter) or even Facebook into their daily work. But what does this social media revolution mean for the future...

09 November 2023

1 min

C. Viktorovitch and J. de Kiss (franceinfo) - Twitch: 'Speaking to all populations is part of our mission'

Journalist

Social Networks Media

Manon Ottou-Guilbaud

Interview

C. Viktorovitch and J. de Kiss (franceinfo) - Twitch: 'Speaking to all populations is part of our mission'

In just a few years, Twitch has become the new playground for the media. And for good reason: the platform boasts 31 million visitors each day, in a context where now 70% of 15-34 year...

08 November 2023

1 min

Journalist

Social Networks Media

Ingrid de Chevigny

Article

Twitter Becomes X: What Are the Consequences for Journalists' Work?

Twitter has been a favored tool for journalists for many years. But the radical change in direction imposed by Elon Musk, the new head of the social network, could well change the game. Renamed X,...

26 September 2023

1 min

Digital Services Act : Towards a Disruption of Communication Strategies ?

Communicator

Social Networks Media Technology

Randa El Fekih

Article

Digital Services Act : Towards a Disruption of Communication Strategies ?

The Digital Services Act (DSA) becomes partially effective and introduces new standards for web giants. While its impact is still awaited, these regulations could profoundly reshape the cyberspace within the European Union. What are the...

31 August 2023

1 min

Influencers: What Impact on PR Strategies?

Communicator

Social Networks PR Media

Randa El Fekih

Article

Influencers: What Impact on PR Strategies?

Influencers have managed to establish themselves as true communication actors within marketing campaigns. However, the recurrent controversies they have caused have sometimes prompted brands to distance themselves and pushed public authorities to now legislate. In...

26 May 2023

1 min

02 February 2024

1 min

AI: communication jobs in the age of ChatGPT

Communicator

Media Technology

Randa El Fekih

Article

AI: communication jobs in the age of ChatGPT

How does ChatGPT impact the world of communication? Amidst opportunities and challenges, the use of this artificial intelligence also raises concerns among communication professionals.

31 January 2024

1 min

Journalist & Communicator

PR Media

Matthieu Maurer (Contributeur)

Article

Corporate journalist: a communicating journalist?

31 January 2024

1 min

Journalism and communication: what differences in terms of ethics?

Journalist & Communicator

Good Practice PR

Ingrid de Chevigny

Article

Journalism and communication: what differences in terms of ethics?

Ethics ensures the credibility of journalism and communication. However, these two professions are governed by different ethical principles. So, what are the similarities and divergences in ethics between journalists and communicators?

20 October 2023

1 min

Media Technology

Emma Alcaraz

Interview

Kati Bremme : "Technological innovation must always serve the narrative"

They are making their way into newsrooms. New technologies are gradually entering the media landscape: artificial intelligence, augmented reality, 3D... to name just a few. How do these technological innovations serve information? Interview with Kati Bremme,...

26 December 2023

1 min

Communicator

Good Practice PR Media

Benjamin Bruel

Article

Is sending press releases a threat to the planet?

The debate rages on between computer engineers and advocates for digital sobriety: what is the impact of a PR campaign and our digital usage on climate change? Here are some insights.

30 January 2024

1 min

Communicator

Matthieu Maurer (Contributeur)

Article

A press release, what's the point?

They flood the inboxes of journalists who, by definition, don't have time to read them. Yet, they are often essential. In this digital age of social media, what purpose do press releases serve?

05 January 2024

1 min

In the headlines

Hugo Travers: "Only media that succeed in their online transition will survive"

A press release, what's the point?

From short to long format: media in the face of the battle for attention

From journalist to communicator and from communicator to journalist: those who changed paths

Latest press releases

AFP 2023 Results: Financial Recovery Continues

Framatome breaks ground on $50 million expansion in Lynchburg, Va.

Super-Novae Organization and Solidarités-Yemen Join Forces to Empower the Youth of Yemen

Framatome to start industrialization of Europe’s first high-density monolithic nuclear fuel for research reactors

Framatome and KHNP to assess feasibility of medical isotope production at South Korean nuclear power plant

AFP appoints chief editor Sophie Huet to new AI role

SPIRIT OF BIG BANG SANG BLEU A HIGH-TECH CREATION INCISED INTO THE TRANSPARENCY OF SAPPHIRE

BIG BANG MP-11 14-DAY POWER RESERVE WATER BLUE SAPPHIRE

It Moves - the Podcast

3 QUESTIONS TO – Episode #12 - Jean Moreau - Phénix - The battle against food waste

3 QUESTIONS TO - Episode #8 - Alain Staron - Artifeel - AI to the rescue of security alarms

3 QUESTIONS TO - Episode #7 - Coralie Dussart - Spaag - Behind the mystery of "growth hacking"

3 QUESTIONS TO - Episode #6 Nathaniel Bern – Medadom - Connected telemedicine

3 QUESTIONS TO - Episode #4 - Julia Ménayas, Co-founder of Helios – “Cleansing” Your Savings

3 QUESTIONS TO - Episode #3 - Sarah Pouchet, Co-founder of Unbottled - Plastic-Free Bathrooms

Most recent articles

RP

Opinion Piece – Our PR highlight of the month: STAEDTLER, the first stationery brand to upcycle its iconic pencils

Integrating storytelling into PR

Opinion Piece - Our press release of the month: Paris Book Festival

Corporate journalist: a communicating journalist?

Mathieu Jahnich: "Responsible communication should not be perceived as a loss of efficiency."

The Press Release of the month - The Anonymous Project

5 essential tools for information monitoring

Is sending press releases a threat to the planet?

Social Media

Hugo Travers: "Only media that succeed in their online transition will survive"

From short to long format: media in the face of the battle for attention

How did Twitch become the new playground for media?

X, Facebook, Instagram... Challenges and Opportunities of Journalism in the Social Media Age

C. Viktorovitch and J. de Kiss (franceinfo) - Twitch: 'Speaking to all populations is part of our mission'

Twitter Becomes X: What Are the Consequences for Journalists' Work?

Digital Services Act : Towards a Disruption of Communication Strategies ?

Influencers: What Impact on PR Strategies?

Media

Integrating storytelling into PR

3 QUESTIONS TO – Episode #12 - Jean Moreau - Phénix - The battle against food waste

3 QUESTIONS TO - Episode #8 - Alain Staron - Artifeel - AI to the rescue of security alarms

3 QUESTIONS TO - Episode #7 - Coralie Dussart - Spaag - Behind the mystery of "growth hacking"

3 QUESTIONS TO - Episode #6 Nathaniel Bern – Medadom - Connected telemedicine

AI: communication jobs in the age of ChatGPT

Corporate journalist: a communicating journalist?

Mathieu Jahnich: "Responsible communication should not be perceived as a loss of efficiency."

Most read articles

Hugo Travers: "Only media that succeed in their online transition will survive"

How to draft your press release with the help of ChatGPT?

Journalism and communication: what differences in terms of ethics?

Kati Bremme : "Technological innovation must always serve the narrative"

Is sending press releases a threat to the planet?

A press release, what's the point?

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