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In the headlines

Fake news: the new strategic risk for companies

Communicator

Social Networks PR

Shems Tlemcani

Article

Fake news: the new strategic risk for companies

Fake news websites, misleading tweets, deepfakes… companies are no longer safe from being the target of disinformation campaigns. In just a few minutes, fake news can shake their reputation. How can they anticipate such attacks...

09 October 2025

5 min

GEO and PR: what strategy to be visible on AI engines?

Communicator

PR Technology

Shems Tlemcani

Article

GEO and PR: what strategy to be visible on AI engines?

Nearly four out of ten French people use generative artificial intelligence (GAI) to search online, according to an Ipsos survey. Faced with this paradigm shift, brands are adopting GEO (generative engine optimization) to optimize their...

03 October 2025

3 min

Madeline Humbert

Article

Does “personal branding” still need PR?

Whether it’s Christel Heydemann (Orange), Véronique Bédague (Nexity), or Patrick Pouyanné (TotalEnergies), all have succeeded in building big communities on LinkedIn. Business leaders shape their reputation and influence online through personal branding. In the age...

02 October 2025

5 min

Romain Schneider (Le Figaro): “The language is sometimes too technical in press releases”

Communicator

Madeline Humbert

Interview

Romain Schneider (Le Figaro): “The language is sometimes too technical in press releases”

This is the new season of “The keys to PR”, the series in which MediaConnect interviews journalists about their expectations of PR professionals. This week, Romain Schneider, sports journalist at Le Figaro for about twenty...

01 October 2025

5 min

Latest press releases

08.10.25

Framatome and SN Nuclearelectrica SA Sign Agreement for the development of their Medical Isotopes Project

Economy

08.10.25

AFP Joins the New Phase of the German-language Platform Against Disinformation, GADMO 2.0

Media

07.10.25

Bringing Japanese Sake to Southeast Asia - The Shared Future of Asia and Japan

Diplomacy / International

03.10.25

Saudi Music Commission publishes landmark study by Will Page mapping the Kingdom’s path to a world-class recorded music economy

Culture

30.09.25

Framatome and Standard Nuclear Announce a U.S.-based TRISO Nuclear Fuel Production Joint Venture

Economy

30.09.25

GREENYELLOW AND VOLAILLES ET TRADITIONS: UNITED TO GREEN MAURITIUS' ENERGY MIX WITH A NEW 1.5 MWp SOLAR PLANT

Planet

29.09.25

Huawei selects MediaConnect for the global distribution of its press releases

Tech / Digital

29.09.25

5G-A Reshapes the Mobile AI Era

Tech / Digital

See the press room

It Moves - the Podcast

Journalist

Social Networks Media

Shems Tlemcani

Podcast

MEDIA ON THE MOVE - #90 - Jérôme Béglé – Paris Match – Reinventing an iconic brand

In this new episode, MediaConnect welcomes Jérôme Béglé, CEO, publishing director, and editorial director of Paris Match.

07 July 2025

1 min

Journalist & Communicator

Media

Madeline Humbert

Podcast

MEDIA ON THE MOVE - #89 - Paul Miquel – Rethinking a magazine with its readers

In this new episode, MediaConnect welcomes Paul Miquel, editor-in-chief of The Good Life.

24 June 2025

1 min

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

Journalist

Social Networks Media

Shems Tlemcani

Podcast

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

In this new episode, MediaConnect welcomes Hugues de Rosny, founder of Le Média Positif.

10 June 2025

1 min

Journalist & Communicator

Media

Alix Fortin

Podcast

MEDIA ON THE MOVE - #87 - Pierre-Henri de Menthon - Challenges - Analyzing the news with optimism

In this new episode, MediaConnect welcomes Pierre-Henri de Menthon, editor-in-chief of the magazine Challenges.

27 May 2025

1 min

MEDIA ON THE MOVE - #86 - Gilles Wybo - Stratégies - Analyzing the evolution of communication

Journalist & Communicator

PR Media

Shems Tlemcani

Podcast

MEDIA ON THE MOVE - #86 - Gilles Wybo - Stratégies - Analyzing the evolution of communication

In this new episode, MediaConnect welcomes Gilles Wybo, editor-in-chief of the media Stratégies.

13 May 2025

1 min

MEDIA ON THE MOVE - #85 - Fanny Annoot-Oualia - 20 Minutes - Converting the last free media

Journalist

Alix Fortin

Podcast

MEDIA ON THE MOVE - #85 - Fanny Annoot-Oualia - 20 Minutes - Converting the last free media

In this new episode, MediaConnect welcomes Fanny Annoot-Oualia, editor-in-chief of 20 Minutes.

29 April 2025

1 min

See all podcasts

Most recent articles

RP

Communicator

Social Networks PR

Shems Tlemcani

Article

Fake news: the new strategic risk for companies

09 October 2025

5 min

Communicator

PR Technology

Shems Tlemcani

Article

GEO and PR: what strategy to be visible on AI engines?

03 October 2025

3 min

Madeline Humbert

Article

Does “personal branding” still need PR?

02 October 2025

5 min

Communicator

Madeline Humbert

Interview

Romain Schneider (Le Figaro): “The language is sometimes too technical in press releases”

01 October 2025

5 min

Communicator

Shems Tlemcani

Article

One-shot PR: good or bad strategy?

To gain visibility in the press, many companies call on press officers. While this collaboration generally takes place over the long term, some organizations opt for a one-time mission, on the occasion of a specific...

15 July 2025

4 min

Gabriel Nedelec (Les Echos): “A phone call has more impact than yet another press release”

Communicator

Shems Tlemcani

Interview

Gabriel Nedelec (Les Echos): “A phone call has more impact than yet another press release”

MediaConnect gives a voice to those who receive press releases. In this interview, Gabriel Nedelec, journalist in the finance department at Les Echos, shares his expectations of PR professionals.

26 June 2025

4 min

Nelly Lesage (Numerama): “The ideal press release arrives at the right time and gets straight to the point”

Communicator

Alix Fortin

Interview

Nelly Lesage (Numerama): “The ideal press release arrives at the right time and gets straight to the point”

MediaConnect gives a voice to those who receive press releases. In this new interview, we focus on the expectations of tech journalism, with Nelly Lesage, Editor-in-Chief at Numerama.

12 June 2025

4 min

Communicator

Alix Fortin

Interview

Stéphane Martin (ARPP): Havas for Shein – “Communicators must support and inspire the transition”

As the “anti-fast-fashion” bill is debated in the Senate on June 2 and 3, the brand Shein faces yet another controversy. Its latest advertising campaign, created by Havas, defends the “right to fashion” despite widely...

03 June 2025

5 min

Social Media

Communicator

Social Networks PR

Shems Tlemcani

Article

Fake news: the new strategic risk for companies

09 October 2025

5 min

MEDIA ON THE MOVE – Summer Series – Finding your digital path [3/3]

Journalist & Communicator

Social Networks Media

Madeline Humbert

Article

MEDIA ON THE MOVE – Summer Series – Finding your digital path [3/3]

This summer, MediaConnect invites you to (re)discover the standout episodes from Season 4 of our podcast "Media on the Move." Each week features a new theme. The final installment focuses on strengthening digital models.

19 August 2025

1 min

Journalist

Social Networks Media

Shems Tlemcani

Podcast

MEDIA ON THE MOVE - #90 - Jérôme Béglé – Paris Match – Reinventing an iconic brand

In this new episode, MediaConnect welcomes Jérôme Béglé, CEO, publishing director, and editorial director of Paris Match.

07 July 2025

1 min

Journalist

Social Networks Media

Shems Tlemcani

Podcast

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

In this new episode, MediaConnect welcomes Hugues de Rosny, founder of Le Média Positif.

10 June 2025

1 min

MEDIA ON THE MOVE - #84 - Justine Ryst - YouTube - 20 years of video revolution

Journalist & Communicator

Social Networks Media

Alix Fortin

Podcast

MEDIA ON THE MOVE - #84 - Justine Ryst - YouTube - 20 years of video revolution

In this new episode, MediaConnect welcomes Justine Ryst, General Manager of YouTube France.

15 April 2025

1 min

Why does fact-checking provoke so much hatred?

Journalist

Social Networks Media

Alix Fortin

Article

Why does fact-checking provoke so much hatred?

Since the rise of online disinformation, fact-checking units have been developed within newsrooms. Though intended to verify information circulating in society, this practice has become the target of sharp criticism.

13 February 2025

4 min

Body Minute controversy on TikTok: A breakdown of a crisis communication online

Communicator

Social Networks

Alix Fortin

Article

Body Minute controversy on TikTok: A breakdown of a crisis communication online

For months, the brand has unsuccessfully attempted to take down a video posted on TikTok by content creator Laurène Lévy. The controversy has grown so large that it is now taking a legal turn. Olivier...

23 January 2025

4 min

YouTube and television: Towards a marriage of convenience

Journalist

Social Networks Media

Alix Fortin

Article

YouTube and television: Towards a marriage of convenience

More and more bridges are being built between these two channels that sometimes collaborate or inspire each other. For example, Elise Lucet’s new show on YouTube, whose first guest was the star YouTuber Squeezie. Or...

07 November 2024

5 min

Media

Journalist & Communicator

Social Networks Media

Madeline Humbert

Article

MEDIA ON THE MOVE – Summer Series – Finding your digital path [3/3]

19 August 2025

1 min

Sponsored content: A danger to the credibility of the press?

Journalist

Media

Shems Tlemcani

Article

MEDIA ON THE MOVE - #90 - Jérôme Béglé – Paris Match – Reinventing an iconic brand

In this new episode, MediaConnect welcomes Jérôme Béglé, CEO, publishing director, and editorial director of Paris Match.

07 July 2025

1 min

Information creators: schools and newsrooms revise their approach

Journalist & Communicator

Media

Alix Fortin

Article

Information creators: schools and newsrooms revise their approach

Facing declining trust and the rapid rise of informational content creators, traditional media and journalism schools are seeking to reinvent formats and methods to stay visible, credible, and not lose the battle for attention.

07 July 2025

5 min

Journalist & Communicator

Media

Madeline Humbert

Podcast

MEDIA ON THE MOVE - #89 - Paul Miquel – Rethinking a magazine with its readers

In this new episode, MediaConnect welcomes Paul Miquel, editor-in-chief of The Good Life.

24 June 2025

1 min

Journalist

Social Networks Media

Shems Tlemcani

Podcast

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

In this new episode, MediaConnect welcomes Hugues de Rosny, founder of Le Média Positif.

10 June 2025

1 min

Experts unreachable, guests absent, articles cancelled: what undermines the journalist–PR relationship

Journalist & Communicator

PR Media

Shems Tlemcani

Article

Experts unreachable, guests absent, articles cancelled: what undermines the journalist–PR relationship

Absent guests on air, cancelled interviews, unmet media commitments: journalists and press officers face unexpected issues that can weaken their professional relationships. How to manage the demands and constraints of each party? Testimonials.

28 May 2025

4 min

Journalist & Communicator

Media

Alix Fortin

Podcast

MEDIA ON THE MOVE - #87 - Pierre-Henri de Menthon - Challenges - Analyzing the news with optimism

In this new episode, MediaConnect welcomes Pierre-Henri de Menthon, editor-in-chief of the magazine Challenges.

27 May 2025

1 min

In the headlines

Fake news: the new strategic risk for companies

GEO and PR: what strategy to be visible on AI engines?

Does “personal branding” still need PR?

Romain Schneider (Le Figaro): “The language is sometimes too technical in press releases”

Latest press releases

Framatome and SN Nuclearelectrica SA Sign Agreement for the development of their Medical Isotopes Project

AFP Joins the New Phase of the German-language Platform Against Disinformation, GADMO 2.0

Bringing Japanese Sake to Southeast Asia - The Shared Future of Asia and Japan

Saudi Music Commission publishes landmark study by Will Page mapping the Kingdom’s path to a world-class recorded music economy

Framatome and Standard Nuclear Announce a U.S.-based TRISO Nuclear Fuel Production Joint Venture

GREENYELLOW AND VOLAILLES ET TRADITIONS: UNITED TO GREEN MAURITIUS' ENERGY MIX WITH A NEW 1.5 MWp SOLAR PLANT

Huawei selects MediaConnect for the global distribution of its press releases

5G-A Reshapes the Mobile AI Era

It Moves - the Podcast

MEDIA ON THE MOVE - #90 - Jérôme Béglé – Paris Match – Reinventing an iconic brand

MEDIA ON THE MOVE - #89 - Paul Miquel – Rethinking a magazine with its readers

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

MEDIA ON THE MOVE - #87 - Pierre-Henri de Menthon - Challenges - Analyzing the news with optimism

MEDIA ON THE MOVE - #86 - Gilles Wybo - Stratégies - Analyzing the evolution of communication

MEDIA ON THE MOVE - #85 - Fanny Annoot-Oualia - 20 Minutes - Converting the last free media

Most recent articles

RP

Fake news: the new strategic risk for companies

GEO and PR: what strategy to be visible on AI engines?

Does “personal branding” still need PR?

Romain Schneider (Le Figaro): “The language is sometimes too technical in press releases”

One-shot PR: good or bad strategy?

Gabriel Nedelec (Les Echos): “A phone call has more impact than yet another press release”

Nelly Lesage (Numerama): “The ideal press release arrives at the right time and gets straight to the point”

Stéphane Martin (ARPP): Havas for Shein – “Communicators must support and inspire the transition”

Social Media

Fake news: the new strategic risk for companies

MEDIA ON THE MOVE – Summer Series – Finding your digital path [3/3]

MEDIA ON THE MOVE - #90 - Jérôme Béglé – Paris Match – Reinventing an iconic brand

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

MEDIA ON THE MOVE - #84 - Justine Ryst - YouTube - 20 years of video revolution

Why does fact-checking provoke so much hatred?

Body Minute controversy on TikTok: A breakdown of a crisis communication online

YouTube and television: Towards a marriage of convenience

Media

MEDIA ON THE MOVE – Summer Series – Finding your digital path [3/3]

Sponsored content: A danger to the credibility of the press?

MEDIA ON THE MOVE - #90 - Jérôme Béglé – Paris Match – Reinventing an iconic brand

Information creators: schools and newsrooms revise their approach

MEDIA ON THE MOVE - #89 - Paul Miquel – Rethinking a magazine with its readers

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

Experts unreachable, guests absent, articles cancelled: what undermines the journalist–PR relationship

MEDIA ON THE MOVE - #87 - Pierre-Henri de Menthon - Challenges - Analyzing the news with optimism

Most read articles

Fake news: the new strategic risk for companies

MEDIA ON THE MOVE - #88 - Hugues de Rosny – Le Média Positif - Responding to information fatigue

Does “personal branding” still need PR?

MEDIA ON THE MOVE - #90 - Jérôme Béglé – Paris Match – Reinventing an iconic brand

GEO and PR: what strategy to be visible on AI engines?

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